Head of Growth & Go-to-Market

Remote / Helsinki, Finland

We're looking for a Head of Growth & Go-to-Market to join our mission of revolutionizing coaching through AI. You'll be at the forefront of building our growth strategy and bringing our AI-powered coaching platform to millions of users worldwide.
As a Head of Growth & Go-to-Market, you'll have the unique opportunity to shape our growth strategy from the ground up and work directly with cutting-edge AI technologies to create compelling value propositions, scalable acquisition channels, and sustainable growth engines.
What you'll work on:
  • Develop and execute comprehensive growth and go-to-market strategy for AI coaching platform
  • Build and scale multi-channel user acquisition strategies (organic, paid, partnerships)
  • Lead growth experiments and optimize conversion funnels across the user journey
  • Create compelling marketing campaigns and content that showcase AI coaching value
  • Establish strategic partnerships and distribution channels
  • Work closely with the founding team to define market positioning and pricing strategy
  • Analyze market trends and competitive landscape in AI/coaching space
  • Build and lead a high-performing growth team
What we offer:
  • Competitive salary and equity packages
  • Own your work and have a real impact on people's lives
  • Be part of a team that is building something special
  • Work in a fast-paced, early-stage environment
  • Shape the future of AI-powered coaching
  • Lead and build a world-class growth team
We're looking for someone who is passionate about growth, has strong go-to-market and growth experience, and wants to make a real impact on people's lives through technology. Background in health/wellness, AI, or coaching industries is a plus. Experience scaling consumer products and building growth teams is highly valued.

Ready to join our team?

Head of Growth & Go-to-Market | Careers | Novu